Category Archives: Marketing

Maximizing the ILTA Speaking Experience Through Social Media

It's one thing to land a speaking 'gig' at ILTA's annual conference – it's another to properly promote it and share it with other ILTA speakers as well as the general conference attendee base. With over 200 sessions taking place … Continue reading

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Accelerate Your Legal Marketing … Tune in to 2013 Super Marketing Conference Today

Touted as "New England’s premier legal marketing conference", the 3rd edition of the annual Super Marketing Conference (SMC) is being presented by the Center for Advanced Legal Studies and Institute on Practice Technology & Innovation; the Massachusetts Bar; the Massachusetts Law Office … Continue reading

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LMA 2013 Conference Revisited: Marketing Take-Aways from a Non-Law Firm Marketer

Click for InsideLegal's LMA 2013 Conference Photo Album We have spent the last 14 years working within the legal community and a central connection point has always been attending industry events ranging from LegalTech to ABA events and legal administrator … Continue reading

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Legal Marketing Association 2013 Annual Conference Photo Album

We recently returned from the 2013 Legal Marketing Association (LMA) Annual Conference in Las Vegas. We will be posting our coverage of the event, but in the meantime, below is our photo album from the event. If you have problems … Continue reading

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Vendors Creative Approaches to ILTA

We are readying for the 2012 ILTA Conference and, if you've attended ILTA before (this will be our 14th!) you know that it is nothing like a 'typical' trade show. ILTA is all about community, peers sharing ideas, meeting new people, … Continue reading

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ILTA Conference Vendor Education Program

Again this year, we are partnering with ILTA to produce the annual Vendor Educational Program at the 2012 ILTA Conference. If you would like to attend, please RSVP to JoAnna Forshee with name, title, company and email address for each … Continue reading

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Not Twitter savvy but don’t want to miss out on the LegalTech NY buzz?

There is a wealth of information and industry buzz that takes place on Twitter around tradeshows, but we realize not everyone is active on or comfortable with Twitter. We've created a webpage on InsideLegal that will allow you to follow … Continue reading

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InsideLegal Master Legal Events Calendar Updated for 2012

Since 2001, we have been compiling the InsideLegal Master Legal Events Calendar, the most comprehensive international legal events calendar (on this site and printed in various legal publications) and we have just completed the update for the remainder of 2012. For … Continue reading

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Launching a Legal Technology Product? Tips on When, Where & How

Have you ever been to a brand new restaurant (maybe even on opening night) and wondered why the place wasn't packed with patrons. Was it the food? The concept? Bad marketing? Or maybe, just maybe, it was supposed to be … Continue reading

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Making the Case for Social Media … MyLegal Social Media Conference Revisited

[CLICK HERE FOR PHOTOS FROM THE EVENT] Last week, we had the opportunity to participate in MyLegal's inaugural social media conference "The Case for Social Media" that focused on helping attorneys establish and manage their online presence and social media profile. The well crafted … Continue reading

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