Category Archives: Marketing

Replacing Legal Market Trends with Real World Realities

Posted on April 9, 2020 by InsideLegal

Welcome to the ‘new (ab)normal’! When is the last time you were glued to the TV, social … pick your media to figure out what’s next, not only in your own life but with the economy, your own businesses and … Continue reading →

Posted in ABA/ABA TECHSHOW, ALA, Consultants, ILTA, Law Firm Leaders, Legal Industry, Legal Thought Leaders, Marketing, Thought Leadership | Comments Off on Replacing Legal Market Trends with Real World Realities

Inside Legalweek 2019: Battle Tested Tips for Conference Survival

Posted on January 28, 2019 by InsideLegal

If you are looking for basic tradeshow tips such as “wear comfortable shoes”, “plot out who you want to meet ahead of time” and “bring business cards”, etc. this isn’t the post for you. This is a post based on … Continue reading →

Posted in Events, Featured, Legal Industry, LegalTech, Legalweek/Legaltech, Marketing, Thought Leadership, Vendors | Tagged , , , , , | Comments Off on Inside Legalweek 2019: Battle Tested Tips for Conference Survival

InsideLegal Partners with ILTA to Produce the 12th Annual Vendor Education Program Onsite at ILTACON

Posted on August 19, 2015 by InsideLegal

We at InsideLegal have been partnering with ILTA to co-produce the Vendor Education Program at the ILTA Annual Conference since 2004. For our twelfth year anniversary, we will be offering our popular "InsideLegal Market Flash Course" that outlines the best … Continue reading →

Posted in ILTA, ILTA Exhibitor Resource, InsideLegal Courses, Market Research, Marketing, Surveys, Thought Leadership, Vendors | Comments Off on InsideLegal Partners with ILTA to Produce the 12th Annual Vendor Education Program Onsite at ILTACON

LOMAP’s 5th Annual Super Marketing Conference To Be Held June 4th

Posted on June 3, 2015 by InsideLegal

The 5th Annual Super Marketing Conference 2015 – co-sponsored by Massachusetts Law Office Management Assistance Program (LOMAP) and the American Bar Association Law Practice Division (ABA) - will focus on the theme "Social Marketing Strategies" and will be held June 4, 2015 at MCLE, … Continue reading →

Posted in ABA/ABA TECHSHOW, Events, LMA/Law Firm Marketing, Marketing, Social Media | Comments Off on LOMAP’s 5th Annual Super Marketing Conference To Be Held June 4th

LegalTech New York 2015 Agenda Word Cloud (& Comparison to Past Years)

Posted on January 14, 2015 by InsideLegal

In a few weeks, a few thousand people will convene at LegalTech New York (LTNY) for 3 days of exhibitions, networking and legal technology sessions. To give an overview of what will be covered in those sessions, we have again created the LTNY agenda word … Continue reading →

Posted in Big Data, Events, Law Firm Technology, Legalweek/Legaltech, Marketing | Comments Off on LegalTech New York 2015 Agenda Word Cloud (& Comparison to Past Years)

ILTA/InsideLegal 2014 Conference Onsite Vendor Education Program

Posted on July 15, 2014 by InsideLegal

InsideLegal is working with ILTA to produce the 11th annual Vendor Educational Program at this year's ILTA Conference. Below are the details for the 2014 program being held at the Gaylord Opryland in Nashville, on Monday, August 18th. If you would like to … Continue reading →

Posted in Events, ILTA, ILTA Exhibitor Resource, Market Research, Marketing, Surveys, Thought Leadership, Vendors | Comments Off on ILTA/InsideLegal 2014 Conference Onsite Vendor Education Program

12 Rules of Law Firm-Client Relationship Marketing (Part Two)

Posted on November 25, 2013 by InsideLegal

Link to InsideLegal's Experience Lab Coverage on Storify Link to All Presentations from One North's Experience Lab   […This is Part Two of our Relationship Rules from One North's 2nd annual Experience Lab. Check out Part One here.]  Relationship Rule #7: … Continue reading →

Posted in Events, Legal Industry, LMA/Law Firm Marketing, Marketing, Thought Leadership, Vendors | Tagged , , , , | Comments Off on 12 Rules of Law Firm-Client Relationship Marketing (Part Two)

12 Rules of Law Firm-Client Relationship Marketing (Part One)

Posted on November 20, 2013 by InsideLegal

Link to InsideLegal's Experience Lab Coverage on Storify Link to All Presentations from One North's Experience Lab A couple of weeks back we were hyper-focused and engaged, playing 'The Relationship Game' with 115 other marketers as part of One North's … Continue reading →

Posted in Events, Legal Industry, LMA/Law Firm Marketing, Marketing, Thought Leadership, Vendors | Tagged , , , , | Comments Off on 12 Rules of Law Firm-Client Relationship Marketing (Part One)

Can We Talk About Our Relationship? … One North’s Experience Lab Primed to Tackle the Tough Questions

Posted on November 5, 2013 by InsideLegal

This week, we head to Chicago for One North's 2nd annual Experience Lab (The Lab), an invite-only event designed to "create moments of inspiration for leading marketers and technologists." The concept is straight-forward: unite legal marketing and business development innovators for … Continue reading →

Posted in Events, Future of Law Firm, Marketing, Thought Leadership | Comments Off on Can We Talk About Our Relationship? … One North’s Experience Lab Primed to Tackle the Tough Questions

ILTA 2013 Conference App Is A Must Have

Posted on July 24, 2013 by InsideLegal

If you have attended the annual ILTA Conference before, you know navigating the 'chock-full' schedule can be quite daunting, not to speak of keeping track of all the educational and networking opportunities the conference provides. Again this year, ILTA is … Continue reading →

Posted in Cool Tools & Tips, Events, ILTA, ILTA Exhibitor Resource, Marketing | Tagged , , , , , , , | Leave a comment