Category Archives: Market Research

Last week we wrote: "InsideLegal is introducing its inaugural Technology Vendor Marketing Survey, open to all legal technology companies. The survey will help participating companies measure marketing spend, provide tactical benchmarks and deliver comparative metrics." The survey is now LIVE … Continue reading →

Over the last decade, there has been a major shift in the marketing programs and tactics used by legal technology vendors to attract the community’s attention.  One thing that has not changed much, however, is the difficulty in adequately measuring … Continue reading →

Do you and your company understand the legal marketplace? Do you know where to go for statistic and trend information? Envision Agency has been involved in marketing to law firms for years, and we cannot tell you how often we … Continue reading →

Technology Surveys 2007 ILTA Technology Purchasing Survey:  In 2007, ILTA in cooperation with Envision Agency, conducted its annual IT purchasing survey of ILTA member firms with 100+ attorneys. What’s new?:  Budgets are way up, but only among law firms with … Continue reading →

Law Firm Trends: M&As, Global Expansion, and More (Abstracted: Hildebrandt International’s 2008 Client Advisory) According to Hildebrant’s 2008 Client Advisory, "2007 was one of stark contrasts for the U.S. legal profession – a story of two very different years rolled … Continue reading →