Again this year, we are partnering with ILTA to produce the annual Vendor Educational Program at the 2012 ILTA Conference. If you would like to attend, please RSVP to JoAnna Forshee with name, title, company and email address for each participant. Below is information on the program.
What: ILTA/InsideLegal Vendor Education Program
When: Monday, August 27th 2-5:30pm
(breakout below – attend the entire program or any portion)
Where: Potomac 1 & 2, Gaylord National Harbor
2-2:30p ILTA Vendor Business Meeting
This session will include an opportunity to meet the ILTA staff and Board, receive an update on conference activities, and learn how to work with ILTA throughout the year.
Faculty: Peggy Wechsler – ILTA Program Director; ILTA staff and Board
2:30-3:15p How to Work with ILTA
Everything from advice to selling to ILTA member firms to conference newcomer tips. If you are new to the ILTA conference, this session is a must!
Faculty: Cheryl Proctor – LPM Director – Litigation Support, Baker Donelson & Mike Proctor – Client Services Director, CaseLogistix
3:15-5p Legal Market(ing) Flash Series
We know firsthand how valuable your onsite time is at ILTA, so this rapid fire session format (think speed dating!) packs in as much priceless industry and legal marketing information as possible. Walk away with dozens of tips, tricks and legal resources you can use immediately.
- legal industry statistics
- the one thing EVERY legal vendor should do…and it's free
- how do you compare to other legal vendors – marketing budget benchmarks
- social media – how to use it to your advantage (even if you don't participate)
- tips for working with industry consultants
- where to get market research and what to do with it
- tips for working with the legal media
- Last but not least – results of the 2012 ILTA/InsideLegal Technology Purchasing Survey (Hot off the Press – attendees will receive a hardcopy report) [View the 2011 Survey here]
Faculty: JoAnna Forshee – CEO of InsideLegal & Jobst Elster – Head of Content for InsideLegal
5-5:30 Networking Reception
Stick around to network with the ILTA Board & Conference Committee, ILTA staff, your peers, legal media and influencers.